10+ Product Leaders used this last quarter
10 Benefits to product strategy
Get answer to product related queries and in less than 3 minutes
Get Data to understand acquisition, activation, retention, monetization
Prioritise what to build next with relevant business case and data
Team will invest time in solving correct problems
Identify features that will have high impact through impact tracker
Find users who are getting value from product and who are not
Find users who are leaving you and not converting to paid
AB test features and find what will have better impact once developed
Proper data for planning the next build without going to analyst
Product information for planning the next sprint without wasting time
12 Benefits for Product Managers, Marketing and Executive team
Know where users are dropping off
Track every move of users inside application
Feature wise consumption to know which feature is being used how much
impact of new feature launch to know whether it was a success of failure
Feedback in realtime and combine with their activities to do cohort analysis
Which features are causing the most trouble for users to drop off and not getting value
Product acceptance over time and which cohort of users are adopting the most
Onboarding experiments to make users stay and measure the results of experiments to develop long term changes
How many adopting the feature over time and leading to monetization
correct data which cohort of users are adopting which features to do their work
What is bringing back the users
What they never return to do
4 Benefits to product managers
Make a business case backend with data to develop the next feature
Whether the feature developed is increasing retention and bringing users back to app or increasing product features
Know the features leading to monetization and grow 2x
Better utilization of tech resources and more focus on development
8 Benefits to Marketers
Identify the set of features which are converting users to paid and what are paid users doing differently
Which features are users using the most and purchasing your app for
Identify the set of users who show tendency to leave by tracking them usage metrics
What features are churned users doing that is leading to bad impact
Identify which marketing channels are giving sticky long term users
Attribute where the user comes from to sign up with multi-touch attribution
What website content is helping users convert more to application
Which landing pages are converting the users to signup?
Increase Signups, Free-to-Paid and MRR
Maintain Mixpanel and modern data tech stack keep it updated with continuous product development
Monitor, Optimize, and report on marketing and growth metrics and split-test results. Make recommendations based on analytics and test findings.
Identify, analyze, and interpret trends or patterns in complex data sets to develop a thorough understanding of products, users, and acquisition channels.
Run exploratory analysis uncover new areas of opportunity, generate hypotheses, and quickly assess the potential upside of a given opportunity.
Help execute projects to drive insights that lead to customer growth.
Work closely with marketing, design, product, support, and engineering to anticipate analytics needs and to quantify the impact of existing features, future product changes, and marketing campaigns.
Analyze, forecast, and build custom reports to make key performance indicators and insights available to the entire company.
Drive optimization and data minded culture inside the company.
Develop frameworks, models, tools, and processes to ensure that analytical insights can be incorporated into all key decision making.
Effectively present and communicate analysis to the company to drive business decisions.
Build and Maintain the modern data tech stack to manage communications with customers
$50K USD in Credits for Product Analytics for our clients from Mixpanel if you qualify
Calculate ROI on product development and funnel optimization
Lifetime access to private community
Optiblack is partner with Mixpanel
to deliver analytics for SaaS Companies
This is designed for ambitious & innovative SaaS founders and Product Leaders